Any person or organization can explain what they do, some can explain how they are different or better, but very few can clearly articulate why.
Any person or organization can explain what they do. Some can explain how they are different from the rest. Very few can clearly articulate why. The WHY is not about money or profit — those are results. The WHY is what inspires us and those around us.
When Simon discovered the WHY, it changed his life. His bestselling book, Start with WHY, and viral TED Talk, How Great Leaders Inspire Action, have inspired millions of people and organizations around the world to think, act, and operate from the inside out.
Now, Simon’s team of Master Trainers share Simon’s inspiring message.
With examples like Martin Luther King Jr., and the Wright Brothers, and stories of leaders today, see how all great leaders think, act, and communicate in the exact same way.
Walk through Simon’s Golden Circle framework and understand how organizations can be built, movements can be led, and people can be inspired.
And it all starts with WHY.
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We can’t choose the game. We can’t choose the rules. We can only choose how we play.
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Help your organization articulate its WHY and HOWs in simple language that inspires action.
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When we approach our professional relationships with authenticity and vulnerability, we create a more loyal, committed, and engaged workplace community.
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© The Optimism Company from Simon Sinek LLC